Frame Rate 67
Episode 67 |
Topic: Kony2012 gets big, Hulu gets original, Barry Diller gets bold, and more. Recorded: March 13, 2012 Published: March 13, 2012 Duration: 1:01:04 |
Contents
Frame Rate 67:
Intro Video
Willy Wonka You Get Nothing Remix
The Big Story
- Exceptional YouTube vid is the real-life marketing of a supervillain
- Kony 2012 deconstruction
- African voices respond to hyper-popular Kony 2012 viral campaign
- Kony 2012: a viral mess
- New Kids on the Block
- Invisible Children addresses to criticism with response video
Another Big Story
10:50
Yet Another Big Story
14:35
- Netflix in talks with Comcast
- Comcast not in the talks
- Netflix’s Next Original Show Reportedly Locked In Hollywood Budget Battle
Slip Stream
21:00
- Report: Walmart To Charge $2-$4 Per DVD To Convert Movies To UltraViolet Cloud
- Diller To Networks: Get Radio Shack To Pay Retrans & Aereo Will Too
- Aereo files countersuit against broadcasters
- New online TV network from 'world's richest man' will bring Larry King out of retirement
- "Amazon May Join Netflix and Hulu and Produce Original TV Content, Report Says
- NBC to use YouTube streaming technology for 2012 Olympics
- Youku and Tudou merging to create China's largest video site
- Missouri approves Google’s request to set up video services in Kansas City
Tube Tops
36:00
- The New Apple TV and Apple's Home Entertainment Ambivalence
- HBO loosening its grip on Fox, Universal to allow iCloud movie syncing
- iTunes Digital Copies of movies can now be served up by iCloud
- WSJ says Intel planning set-top box/Web TV service
- Roku Needs To Raise $50 Million To Go Global
- TiVO Premiere will include Xfinity On Demand for Comcast customers in April
Film Falm
45:10
- Topher Grace cuts down all three prequels to one 85-minute film
- Netflix may pick up Terra Nova after Fox drops it
Premiering this Week
What We're Watching
Feedback
54:05
I was listening to show 66 where you were talking about skipping the pre-roll ad. I agree we you that idea of typing in the message is flawed, but I do understand why the advertisers what to put this into place and why they have an issue with the skip button. The advertisers what to know that when they pay the money for that ad their message has gotten across and that viewer remembers the brand.
As you were discussing this I thought of a solution that might meet both the consumers and advertisers needs. You build a hybrid system. When an ad comes up there is a set of radio buttons to the side of the video. The radio buttons are for three or four of the brands that advertise with the video provider. If you click on the button for the brand that is being advertised then the ad skips, if you pick wrong the ad plays all the way though. This way the advertisers get you to think about their brand and the viewer does not have to sit thought the same ad for the 500th time.
I would not be surprised if this in fact made a strong impression than the ad alone because you have to actively think of that brand, instead of just tuning out an ad. What do you guys think?
Love the show, keep up the good work
Regards,
T,
Enjoy watching your podcast each week keep up the good work. You often mention cord cutting and using streaming media. This is something that interests me but that I don't understand how it work from a practical aspect, such as what equipment I would need to get both streaming and local broadcasts, how to set it up to record both for playback on a DVR like device. A video showing how to setup a home theater for cord cutting or a link to a video showing this would be appreciated."
Crash Down
Spoiler Zone
Sponsors
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Audible
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Hunger Games Series by Suzanne Collins (UNABRIDGED) Narrated by Carolyn McCormick |
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